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Small Business HR Services: How Benefits Brokers Can Empower their SMB Clients Day-to-Day

Brokers: Choose A PEO for Small Business HR Services

As a benefits broker, you know how much your clients take on. Their ability to be agile, lead a team, and constantly coordinate each day to keep their businesses moving is nothing short of incredible.  You can help them grow their success and scale their businesses by simplifying their human resource management (HRM) operations. By introducing them to your PEO partner, you can create the bandwidth they need to easily navigate time-consuming HR complexities.

Partnering with a Professional Employer Organization (PEO) supports benefits advisors and their clients by offering HR expertise that keeps business operations running smoothly. Your small and medium-sized business (SMB) clients may not have the bandwidth to constantly monitor changes in labor laws, stay updated on compliance regulations, or create their employee handbook. Fortunately, PEOs do.

A PEO’s human resource management team takes on a small business’s dynamic administrative tasks, freeing up bandwidth and connecting your clients’ teams to expert resources. From HR consulting to onboarding/offboarding procedures to benefits claims management, the additional HR support your client needs is available through your PEO partner. This acts as a great compliment to your broker relationship, as clients are well supported and their business concerns are always handled with care.

How HR Managers and PEOs Work Together

Professional employer organizations partner with your clients’ existing human resources teams. Rather than replacing staff, your PEO’s certified HR experts add resources that empower your clients to elevate their business. If your client recently launched their SMB, they can rely on your PEO partner for human resource support and services as they establish and run in-house teams.

The PEO-client relationship is facilitated by the benefits advisor. Once you’ve identified which clients will benefit from these small business HR services, employee benefits brokers can help SMB owners establish a co-employment relationship with their chosen PEO. This relationship contractually allocates certain employer responsibilities to the PEO via a client service agreement.

Your clients can strategically offload complex administrative HR obligations to their PEO partner. This allows the professional employer organization to perform administrative HR functions such as payroll, benefits, and workers’ compensation while your client’s business manages daily employment matters. Additionally, your clients gain access to a library of HR resources and one-on-one consultations with experienced professionals.

PrestigePEO assigns a team of human resource experts to each of your clients. These teams can include a human resources business partner (HRBP), benefits and payroll specialists, and other consultants. You and your client will always engage with the same core team at PrestigePEO. When assistance is needed, you’ll already know who’s going to pick up the phone. No call centers, no chatbots, just a human who’s ready to help.

If your client isn’t familiar with co-employment, you can position its value to your clients by asking certain questions and being prepared with simple answers.

Outsourcing HR to a PEO Supports Client Operations

Outsourcing HR to a PEO Supports Client Operations

Helping your clients outsource their human resource management (HRM) to a PEO will provide the day-to-day administrative support they need, plus additional services. It will also empower your client’s entire team.

Rather than replacing employees or taking over full HR operations, outsourcing HR unlocks exclusive HR expertise and resources. These can help your client manage challenging situations, add bandwidth as their company expands, and supply knowledge to ensure compliance with HR-mandated training and payroll laws.

These enhanced services and support allow senior staff and managers to focus on scaling their business and growing revenue.

What are PEO HR Management Functions and their Responsibilities?

Human resource management covers an extensive scope of critical business functions:

Benefits management

Benefits
Management

Compensation Planning

Compensation
Planning

Employee relations & company culture

Employee Relat. & Company Culture

Function and job role evaluation

Function and
Job Role Evaluation

Human Resource planning

Human
Resource Planning

Labor law compliance

Labor Law
Compliance

Learning and Development

Learning and
Development

Onboarding/offboarding

Onboarding/
Offboarding

Payroll & Taxes

Payroll and
Taxes

Performance Management

Performance
Management

How PEO HR Goes Beyond Basics

PEOs serve as comprehensive HR partners to streamline operations and reduce liability for your SMB clients. PEO HR services include keeping track of the constant federal and state regulatory changes that will impact your clients’ businesses, payroll administration, employee benefits management, and other nuanced HR matters. Your PEO partner aligns with your client’s HR teams to pursue the same goal: supporting their long-term business goals.

HR Software: Resources and Templates

PEOs like PrestigePEO offer web-based HR software with tools for management and administrative tasks. Our technology platform, PrestigePRO, offers your clients and their employees a platform to easily access payroll, benefits information, and other features, such as customized reports and employee records. Your clients and their employees can also put the power of a PEO right in their pockets with PrestigeGO, an HR mobile app.

Your clients will have access to an online training library with hundreds of employee management courses available. Their toolkit will include everything they need, from timesheet templates to customized, legally compliant employee handbooks and workplace policies.

Small Business HR Services: Expert Guidance

Being partnered with a PEO enables your client to ask important questions and receive timely, accurate answers. This includes information about best practices for HR-related matters such as employee relations and termination, guidance on state requirements, training, and feedback on how to properly manage employee accommodations.

HR Compliance and Risk Management

A PEO’s HR services provide additional liability protections for your client. These services ensure the business stays compliant with the latest labor laws and is proactive in risk management measures.

Outsourcing HR to a professional employer organization tasks the PEO with tracking compliance requirements for payroll taxes, claims administration, Fair Labor Standards Act (FLSA) administration, and more. Risk mitigation measures can include onsite inspections, workplace safety program development, advice on best practices, and guidance on federal and state employment regulations.

Employee Engagement: Talent Acquisition and Retention

From recruitment assistance to helping create a positive work culture, PEO HR services touch every milestone in the employee experience. Helping your SMB client partner with a PEO will give them a team to help with I-9 verifications, onboarding, and more.

Human Resource Management: Employee Relations

Your PEO partner’s team will build a strong rapport with you and your clients. They will provide best-practice advice on employee relations, guidance on state employment regulations as your client’s business expands, pre-written employee handbooks and workplace policies, and more. They also have detailed knowledge of how to handle employee accommodations and will work with your clients through highly sensitive employee situations.

At PrestigePEO, we never contact your clients without your knowledge and never accept Broker of Record letters. Once you’ve entrusted us with your client, you can be sure we will go above and beyond to protect your relationship with them.

Offer Your Clients PrestigePEO’s Comprehensive HR Solutions

Small business HR services are designed by a PEO to address the unique HR challenges your SMB clients face every day.

When you facilitate a partnership between your SMB client and the right PEO, they can enjoy peace of mind knowing that they have an ally ready to share expertise and support, reduce compliance risks, generate cost savings, and create plenty of room for scalability and flexibility.

As your client’s PEO partner, we build a team of experts ready to assist you, your client, and their employees with questions, concerns, and a huge collection of resources spanning from compliance and direct support for their employees.

Your SMB clients are looking toward a new year of achievements. They will look to you, their trusted benefits broker, to guide them toward practical, cost-effective, and structured support they can rely on through the coming year and beyond.

Offer your client trustworthy solutions that can help boost their business, even in uncertain times. Get in touch with us today to learn more about how we can partner together to help your SMB clients achieve the success they deserve.

Brokers interested in partnering with PrestigePEO can visit us at  www.prestigepeo.com/for-brokers or by phone at 888-PEO-PEO1.

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